Water supports life on our planet. We depend on it. We also make increasing demands on water resources to produce food, crops, energy and other commodities. It is also a scarce resource is many parts of the world where people suffer from droughts or lack of accessible fresh water.
Communications can serve many purposes - such as providing directions, marketing a product or promoting a brand. It is said that every picture is worth a thousand words and they certainly can be powerful emotionally as well as imparting information.
All the available freshwater is an animation I have wanted to make for years. We were delighted when South West Water wanted to make it too. This blog post explains some of the history.