Ted Flanigan of EcoMotion contacted us at Carbon Visuals last year having seen one of our early images of a London Bus next to one metric tonne of Carbon Dioxide. At that point EcoMotion had recently designed and produced a giant inflatable representation of a ton of carbon dioxide. Over 31 feet in diameter, THE Ton is a gigantic air-filled ball. A dramatic sight, specifically designed to stimulate people into reducing their emissions.
This is the strap-line on the feature about our visuals in the current edition of Conservation magazine published by The University of Washington. Rather than a play on words there is a depth to this phrase that is about a pivotal point in each person’s comprehension of climate change.